We are an design agency dealing with companies and media firms,
focusing on the conception of corporate architecture.
We handle the planning and implementation of your projects and deliver impressive and convincing statements for your space. Our work is varied but always centred around spatial design, with the appropriate implementation of everything from small displays through to large trade fair stands or retail outlets. Here, the initial visualisation stage is always used as a springboard for further ideas and the decision-making process, which we work on together with the customer.
Theoretically speaking, when brands are developed and positioned, they take on an architecture all of their own. Heckhaus’ corporate architecture does the same in practice. We make these spaces a reality: the consumer steps into distinctive environments and experiences unique products.
Here, the promises made in print, on TV, YouTube and social media are brought to life. Discovering the brand physically, moving around in it – this is what turns a consumer into a fan. We know that e-commerce puts distance between the product and the consumer, who is after all a human being.
Our corporate architecture fulfils their desire to have a closer connection to the brand. It might be a rock concert, a fairy tale forest, or a ballroom… the brand performs in exactly the way the marketing, sales and communications teams conceived it. Heckhaus focuses on its customers’ corporate image and translates it into three dimensions. This is where classic shopfitting comes into play, as our team demonstrate their expert craftsmanship.
We do more than the basics of branding – we bring your client physically to your product and provide the right motivation for shopping. Seasonal changes and convenient handling are part of our planning. Here you can see, feel and hear waht a corporate image and branding want to convey. Our concepts are modular and match well with your individual marketing strategy. This is sustainable and uncomplicated for you and the local staff, because we have a gift for service.
MESSE | EVENTS
Trade fair stands vie for your attention. A trade fair is an exceptional occasion.
Heckhaus is aware of this and knows how to exploit this unique energy. We assess every project from the perspective of the visitor and the exhibitor. Where will your eyes meet? This is the first spark for positive exchanges at a trade fair and we ensure the environment is just right. We are just as good at conveying a company’s image as we are product innovations. What is the objective behind your trade fair appearance? We listen to your goals and make them a reality, in line with your corporate identity or campaign. Sustainability plays an increasingly important role here.
We work with our customers to develop trade fair stands that can be used over and over again in a variety of spaces, extended or compact. And what about show time? No problem. Whether it’s a trade fair, exclusive location or in-house, Heckhaus events create an emotional connection with the customer. We design spaces with atmosphere, allowing your event to leave a lasting impression on your guests. And it goes without saying that we will handle all of the technical details and safety requirements for electricity, water and lighting.
Small space, maximum attraction: Product and expression form a unified whole, for the ultimate entertainment. This is how we design accents for innovations and promotions within an established retail-concept. Or we create an attention-getting display, that is maintained throughout every POS. Shape, colour, material – everything is customised to the core message of the product and has a high functionality. We have had the pleasure of creating a disciplined, concentrated message for many clients.
Set design – where it all began. When Jaromin Heckhaus founded the company that bears his name in 1992, he and his specialist team began by creating environments for TV.
The success and experience garnered here led to the development of further skills such as corporate architecture, retail design, visual merchandising and trade fair and event design, but whatever shape our evolution has taken, we remain passionate about set design. Whether for print or the moving image: top set design transcends the two-dimensionality of a book or screen and draws the viewer right into the action. This is Heckhaus’ speciality. Lending depth to the superficial.
And what happens in the room? The viewer is guided by exaggerations, accents and signals, as the performer and the message come into their own. We implement the historical and the futuristic with attention to detail, always keeping your corporate image in mind. Our designers are currently grappling with the subject of augmented reality. So what does the future hold? That’s up to you and us. Speak to us and we will help you develop your ideas.