RATIOPHARM – Dresden
Development and design of a modular, flexible and multi-use exhibition stand for a product launch of »ratiopharm«. The special feature of our concept is the extremely variable use of the fair booth size according to the local situation. The central characteristics remain and the illuminated frame allows replacing the content at any time. Furthermore we developed a media tool which can be used as a desk and the surface in the stele can also be used as a presentation module for campaign motives, interviews or image spots.