We build brand experiences
Heckhaus is a design and planning agency.
With a sexy design aesthetic and clear consultation style, Heckhaus is uncomplicated in realizing your projects. What distinguishes us is the right mix of strategic competence and exceptional design. With innovative power and a grasp for the latest trends we develop and realize the best design solutions. In the process we always keep the big picture in mind. With our team of designers, architects and strategists we've upheld consistent high quality design. Since 1992.
Portfolio of Services
| Strategy | Design | Realisation |
| Brand Consultancy | Concept development | Controlling |
| Brand Development | Corporate Design | Execution Planning And Tendering |
| Brand Positioning | Interior Design | Project Management |
| 3-D Workshop | Corporate Architecture | Implementation |
| Competition Analysis | Product Design | Logistics |
| Set Design | Construction Management |
| Roll out |
Work Flow
The first step in developing an individual design language is an intensive exchange with our clients about their ideas, goals and expectations for their brand. That's why we listen very carefully, ask very specific questions and zoom in on the task for each specific project. Together, we analyse the different approaches that are possible. This way, a frame within which concrete ideas can mature is defined.
Design: While factoring in your company's wishes and ideas, we come up with a concept, based on sketches and drafts. To give you an initial impression, we provide you with a 3-D visualization containing the key details of the finished work. And, of course, the development phase of the project also includes careful discussion of the drafts and any adaptations or modifications that prove necessary.
Planning: Once an order has been placed, we proceed with the planning work: materials, colors, sizes, lighting, etc., are all itemized. Technical drawings are produced for the production department. If necessary, more precise measurements are made and a timetable for the project is drawn up.
Realisation: Working with skilled partners and creative minds from many different sectors, we convert our plans into an outstanding finished product. We pride ourselves on creating spaces in which people can feel at home while maintaining an all-important balance between form and function. The thoughtful use of lighting, materials and colors creates the perfect atmosphere. Accordingly, we attach prime importance to details and to overall impressions. Throughout the process - from initial discussions with the customer to the completed project - we play a hands-on role, taking responsibility for all the development and creative work.
Planning: Once an order has been placed, we proceed with the planning work: materials, colors, sizes, lighting, etc., are all itemized. Technical drawings are produced for the production department. If necessary, more precise measurements are made and a timetable for the project is drawn up.
Realisation: Working with skilled partners and creative minds from many different sectors, we convert our plans into an outstanding finished product. We pride ourselves on creating spaces in which people can feel at home while maintaining an all-important balance between form and function. The thoughtful use of lighting, materials and colors creates the perfect atmosphere. Accordingly, we attach prime importance to details and to overall impressions. Throughout the process - from initial discussions with the customer to the completed project - we play a hands-on role, taking responsibility for all the development and creative work.
WIR > TEAM
Alexandra Dimitrijevic / art director / master of communication
ad[at]heckhaus.de
T +49 (0)89 622 717 - 41
T +49 (0)89 622 717 - 41
Emilia Scharfe / project manager assistant / special honorary diploma in fine arts
es[at]heckhaus.de
T +49 (0)89 622 717 - 37
T +49 (0)89 622 717 - 37
WE > ART
Emilia Scharfe / Power Plant
The artist uses our windows to bring the concept of "repetition and variation" to life.
Since then, the facade has been alive with movement, and passers-by and staff alike have stopped to look on in amazement.
Inspired by the season, ice fronds grow and fade in a special way. Not because of frost and cold like they normally do. No, these ones are large-scale creations out of air and translucent plastic. The pieces are all 3 metres high and are connected with each other across three large plate glass windows. These "plants" are filled with air by a fan which turns on and off via a timer. Each feathery growth unfurls to full size, one after another, along the length of the facade, only to sink back into nothingness a few minutes later. But no two are ever the same. The constant, unchanging rhythm allows a living process of regeneration to take place over and over again. The choice and handling of the blue material also create a unique effect. Plastic that is industrially produced and intended for everyday use assumes a totally new role. The organic patterns have no connection with the material's original purpose; instead, it is transformed into three-dimensional shapes which effortlessly fuse a feeling for volume with a sense of weightlessness.
Emilia: "In one way, art is always a mirror for the person looking at it. The viewer sees their own interpretation, aspects which are important to them in that particular moment. They are not shaped by a precise definition. Instead, it is the process in itself which defines them." emilia-scharfe.de
Since then, the facade has been alive with movement, and passers-by and staff alike have stopped to look on in amazement.
Inspired by the season, ice fronds grow and fade in a special way. Not because of frost and cold like they normally do. No, these ones are large-scale creations out of air and translucent plastic. The pieces are all 3 metres high and are connected with each other across three large plate glass windows. These "plants" are filled with air by a fan which turns on and off via a timer. Each feathery growth unfurls to full size, one after another, along the length of the facade, only to sink back into nothingness a few minutes later. But no two are ever the same. The constant, unchanging rhythm allows a living process of regeneration to take place over and over again. The choice and handling of the blue material also create a unique effect. Plastic that is industrially produced and intended for everyday use assumes a totally new role. The organic patterns have no connection with the material's original purpose; instead, it is transformed into three-dimensional shapes which effortlessly fuse a feeling for volume with a sense of weightlessness.
Emilia: "In one way, art is always a mirror for the person looking at it. The viewer sees their own interpretation, aspects which are important to them in that particular moment. They are not shaped by a precise definition. Instead, it is the process in itself which defines them." emilia-scharfe.de
Yuliia Koval / ACRYLIC PAINTING
Artist Yuliia Koval breathed new life into our conference room with acrylic paint applied directly to the wall. The superb - and unique - work of art was inspired by the atmosphere and subjective emotions associated with our office.
Yuliia Koval | Photos: Klaus Mauz
MAX SCHOLZ / MOTOR CLOUDS DYNAMO
In his highly imaginative creations, artist Max Scholz expresses his fascination for architecture and for space travel through various creative pieces themed "experiencing space". One of these kinetic light objects, entitled Motor Clouds Dynamo, can be seen in the "Heckhaus". This object was recently exhibited at the "tease art fair" for contemporary art in Cologne.
Max Scholz | Photos: Constantin Meyer
MAX SCHOLZ / COUNTING NUMBERS
The countdown has begun: Max Scholz, who describes himself as an electromotive sculptor, has exposed us to the unique subject of Counting Numbers - the world as a digit. It entails electronic digital counters counting from 0 to 999, each at a different speed. To quote Saint Isidore of Seville: "Take from all things their number and all shall perish!"
Max Scholz | Photos: Constantin Meyer
MAX SCHOLZ / ROLLING LAWN
A different kind of Rolling Lawn. The metallic electrokinetic wall object, featuring a fan belt with model-making lawn, adds movement to the wall - and to our minds.
Max Scholz | Photos: Constantin Meyer
WE > PRESS
"SHOP STYLE MAGAZIN" / ISSUE OCTOBER 2011 SHOP FACT - FURNISHINGS AND FITTING
For the fanshop of the football club 'TSV 1860' the store design by Heckhaus shows on 26 m2 how to stage at least 300 fan articles. Not only fans are impressed but also the regular passers-by. Many details ensure perfect finishing and guarantee the attention the shop deserves.
"SHOP STYLE MAGAZIN" / ISSUE JULY 2011 SHOP FACT - STYLES AND FURNISHINGS
The July issue of Shop Style Magazine reports about the styles and furnishings of the Freeman T. Porter store. The complete architecture was developed by the design and planning agency Heckhaus.
"STORES+SHOPS" / ISSUE 3/2011 SHOPREPORTS AND OPENINGS
stores+shops / May 2011: Shop design as a manifest. In the famous shopping arcade of No. 17 Rue de la haute montee in Strassbourg the new flagship-store of Freeman T. Porter has opened. From the shop design over the lighting system right down to the smallest detail the store designer of Heckhaus created a living structure of striking shapes and rough materials.
"SAZ SPORT" MAGAZINE / OCT 2010 ISSUE: A GREAT SHOPPING EXPERIENCE AND HIGH TURNOVER: NOT A CONTRADICTION IN TERMS
SAZ Sport magazine / October 2010: The October issue of SAZ Sport magazine took a look at the problem of creating a great shopping experience while still maintaining high turnover per unit of retail space. Jaromin Hecker added his voice to the discussion, highlighting ways to bring together and meet both these needs.
"SHOP STYLE" MAGAZINE / JUL/AUG 2010 ISSUE: LIFESTYLE SHOP SYSTEM
SHOP STYLE / JUL/AUG 2010: Heckhaus developed a unique shop-in-shop system for the sports store Münzinger at Marienplatz in Munich. In a part of the reorganised basement, we created a modern space perfectly reflecting the corporate identity of this established sports specialist with its long tradition.
"POS LADENBAU MAGAZIN" / ISSUE 04/2010 EDITORIAL
POS - Ladenbau magazine / Juli 2010: In the July issue of "POS Ladenbau" Jaromin Hecker writes about the art of the production with shop-in-shop-systems as well as trends in materials and production processes. Introduced are Sport Münzinger Lifestyle Shop-Concept and the Kettler POS areal concept.
"POS LADENBAU" MAGAZIN / ISSUE 01/2010 EDITORIAL
"POS Ladenbau" magazine / January 2010: In the Sales Promotion section, Heckhaus presented its innovative inhouse development - a shelf with a suction cup function. This cutting-edge design can be placed individually on different surfaces - to display shoes, for example.
Heckhaus is a design and planning office for store construction, shopfittings, showrooms, shop-in-shop-systems, displays, trade show stands and set-design. Our aspiration: individuality.
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website developement by m-dev germany Copyright © 2011 Heckhaus | Impressum | AGBs
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website design by nikobe nyc
website developement by m-dev germany Copyright © 2011 Heckhaus | Impressum | AGBs
draped on Sushi plates - the new Reebok collection is presented to customers in a "running Sushi" form. This highlight is rounded off with Charles Eames chairs. 
